Branding & Creative Communication
Innovating Through Creative Partnerships
I’m Mohamed Ismail, but to many, I’m MOUX—a name, a mindset, a creative force.
A multidisciplinary Creative Director, Art Director, and Photographer based in the U.S. The first cornerstone of my artistic journey? A bachelor's degree in Architecture—a discipline that has honed my structural vision and enriched my storytelling capabilities in design. The second cornerstone was ignited at a photography magazine, where I fell in love with Desktop Publishing and layout design and honed my photography skills. These experiences have been pivotal in shaping my design ethos and fine-tuning my attention to detail.
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The Role I Cherish:
Through my years of experience, I've become a "Brand Architect," a title bestowed upon me by my clients, and one I hold close to my heart.
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My Expertise:
I wear many hats, but each serves a purpose in crafting brand identities that define, creating packaging designs that sell, designing marketing campaigns that resonate, and developing engaging digital experiences.
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My Work Ethic:
Making projects run smoothly is embedded in my work ethic, achieved through clear communication, steadfast branding guardianship, and focused creative & and art direction.
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What I Bring to Every Project:
Whether it's branding, packaging, advertising, visual communication, desktop publishing, or photography, I bring a holistic approach to every project, consistently delivering on schedule.
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My Technical Skills:
As much as I enjoy managing teams, I'm equally passionate about staying hands-on with my work. The dynamic nature of creative software demands continuous learning, and I relish the opportunity to hone my skills in this ever-changing landscape.
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Design: Photoshop, Illustrator, InDesign, Bridge
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Desktop Publishing: InDesign, Adobe Acrobat
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Presentation and Productivity: Keynote, Numbers, Pages, Trello, Notion
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3D Modeling: Cinema 4D
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Video Editing: Adobe Premier
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User Experience Design: Adobe XD
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Photography Post-Processing: Lightroom
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AI and Machine Learning: ChatGPT, DALL-E 2, MidJourney
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How Can I Help?
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Strategy & Consultancy:
I can help you see the big picture and propel your business beyond the competition .
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Branding & Packaging:
I can help define and build that invisible connection between your brand and your audience through effective branding and packaging strategies.
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Layout Design & Desktop Publishing:
Rooted in my ongoing passion for layout design, I deliver expert Desktop Publishing services that breathe life into both print and digital formats.
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Marketing & Communication:
I can help amplify your brand's voice across a multitude of touchpoints through targeted marketing and communication campaigns.
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Environmental Design:
Through creative environmental design strategies, I can help make your brand presence experienced, not just seen.
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Digital & Social Experiences:
In the age of the interface, I can help you embrace its infinitely creative features and create engaging digital and social experiences for your audience.
